Website Development and Promotion Paradox
This would sound very strange if it would have not become a popular trend with the owners of professional website development businesses, offshore e-commerce website development companies, inventors of website development and promotion software, tools and solutions.
And when you take into account that Google is also not patenting their great search engine ranking algo - this becomes very interesting.
You are welcome to get short preview about the problem and link to the big article about reasons and solutions to it here http://bitemyblog.com/?p=9